Demystifying kombucha, the learning curve of scaling up and building a business with friends - with Adam, co-founder of JARR Kombucha.
For the penultimate episode of the season, we spoke to Adam - co–founder of JARR Kombucha. JARR are an East London based kombucha brewery who have based their business around creativity, connection and innovation. They create delicious kombucha in their classic flavours – original, passion fruit, ginger and recently launched raspberry – along with collaborations which allow them to further explore the possibilities of this amazing fermented tea. We discussed the benefits of building a business with your friends and the trust that goes along with this, as well as the importance of splitting roles between co-founders to play to the strengths of each team member. We also talked about the challenges of scaling up, finding the right investment partner and the thinking behind their toned back packaging and their journey of creating a new identity for kombucha within this growing category.
Find JARR on Instagram @jarrkombucha and on their website www.jarrkombucha.com.
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